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Mablens
stage 02 · creative generation

One product listing in. A full parallel creative set out.

Video, image variants, and ad copy come out of a single generation pass - aligned in tone, benefit, and CTA. Not templated slideshows, not stock B-roll, not a fill-in-the-blank caption.

what actually gets made

Three formats, generated in one sweep.

Every product listing produces a full advertising surface - designed to be launched as a coordinated set, not three disconnected assets.

That coordination matters. The video's hook, the image's headline, and the ad copy's CTA reinforce one another - so the creative reads as one campaign, not three attempts.

  • Short-form vertical video with a hook, benefit and CTA structure
  • 4-6 image variants across 1:1, 4:5, and 9:16 ratios
  • Multiple copy variants per hook - primary headline, benefit, and CTA
  • Assets tagged and organized per product, per platform, per variant
Creative surface generated
Video · 15s
3 variants
Image · 4 sizes
1:1 · 4:5 · 9:16
Copy · hook + body
3 hook variants
Generated from one product listing in under 90 seconds.
what makes it good

Built from your product, not around it.

Generic ad tooling asks you to pick a template and pour data in. Mablens reads the product first - photos, description, price point, category, variants - then shapes the creative to match.

A ceremonial-grade matcha does not get the same visual language as a wireless earbud. Same generation, different result - because the source is the source.

  • Reads product photography, brand aesthetic, and category
  • Copy tone matched to product positioning, not one house voice
  • Video pacing adjusted to product type - fast for lifestyle, slower for craft
  • Multi-language copy generation for markets you sell in

Video

Hook → benefit → CTA, cut to platform-preferred lengths.

Image variants

Feed, story, and reel formats generated from the same product shot.

Ad copy

Multiple hooks per product, headline + body + CTA per hook.

Bundled per product

All assets stay grouped, so every launch is one coordinated set.

worked example

From a single earbud listing, this is what shipped.

One product listing, generated once. Everything below came out of the same pass, in under 90 seconds. Numbers illustrative - real generation runs on live product data.

step 01
Source listing
1 SKU

Wireless Earbuds - 3 photos, 8 bullet features, 1 hero image.

step 02
Video generated
3 cuts

15s vertical, 6s bumper, 30s long-form - all from the same hook.

step 03
Images generated
6 variants

2 lifestyle, 2 feature-callout, 2 offer variants - 3 sizes each.

step 04
Copy generated
12 variants

4 hooks, 3 body variants each - CTA matched per platform.

what changes for your team

A team of one can ship what a team of six used to.

Faster than a design brief

speed

Generation runs in under two minutes per product. New drops can go live the day they list - not the week after.

More variants than a manual test

coverage

Six image variants and four hooks per product means creative testing has real coverage - not a two-option compromise.

Regeneration on signal, not schedule

freshness

When performance dips, fresh variants are queued automatically. No waiting for the next creative sprint.

common questions

About the generation itself.

Do generated ads use my actual product photos?

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Yes. Product photography from your listing anchors every image and video. Generative work is used to compose, restage, and pace - but the product on screen is your product.

Can I edit generated creative before launch?

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Yes. Every asset can be edited, swapped, or removed before the campaign goes live. Optional human review is available in the launch stage.

What if a product has weak source photography?

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Mablens flags listings with thin visual data before generation and suggests specific shots that would improve creative quality. You can still generate - it just tells you where the ceiling is.

Are ads generated in multiple languages?

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Copy is generated in every language your Mablens workspace is set up for. Voiceover generation covers the same language set.

See generation happen on a product you actually sell.

Connect your store and Mablens will generate a preview creative set on your top SKU before you commit to anything.